Web Design and Marketing
Monday, December 12 2016
Getting traffic to your website is essential for any small business owner. But if you're operating under what I call the "If You Build It, They Will Come" you will be disappointed with the results. It's a memorable movie line, but a terrible online marketing strategy. When a website is built, it needs to incorporate a comprehensive SEO strategy. If any web designer tells you that he doesn't do SEO, you need to look for another designer. Some designers like to focus on the design aspects of a website. If you use this type of designer, you'll end up with a pretty website, but not much traffic.
I'm going to give you one very specific tactic to increase traffic to your site.
There is much more you can do, but use this tactic and "they will come". Read more -->
Saturday, July 18 2015
There are multiple benefits to adding videos to your website.
A few these benefits include:
For a sample video to embed, I'm going to use one of Gary Vaynerchuk's YouTube videos. Keep in mind, you will get much more benefit from creating and uploading your own videos. When you upload your own videos to YouTube, you will need to optimize them. I'll go over that in another blog post.
How to embed a video
How to paste the embed code on a SiteHatcher website
(If you're adding video to your blog page skip to instructions below)
Note: You can also click on the Audio/Video in the right column, select the YouTube component and then paste in either the YouTube link or the embed code. Using the HTML is 1 less click and you can also paste in the embed code from Vimeo, Ustream, and others as well as YouTube.
Adding video to your blog:
How to paste te embed code on a WordPress website
How to set your video to Autoplay
I don't normally recommend setting videos to autoplay, but here is the
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For your inspiration, I embedded the code from above that I used as a demo. Watch Gary Vaynerchuk's 2 minute video below for inspiration to help you to be consistent in posting to you blog and adding videos as well.
Saturday, October 27 2012
10 Tips for Good Web Design
My "sweet spot" is helping small businesses and non-profits communicate their message in a way that gets results.